Do you get a contract when you purchase PR services? Personally, I like contracts. It locks people into commitments with each other and PR takes time to cultivate when done correctly so I’m a believer in signing contracts. For example, I have my nephews in town this summer for two weeks. They are teens and my husband and I felt it would be great to have them sign a contract to work and play hard. We called the contract, “FBI Agents,” that is, Fun Backyard Initiative Agents. It’s a commitment to us to try their best to learn something new and try some adventure. Well, they are loving it. See the videos of their rock climbing, gazebo building, whitewater rafting and more! To me, all we have is our word with other humans and when you are building something like your PR platform, you want the whole team to keep their word too! If your publicist asks you to sign a contract, the answer is, “Yes, I want you to commit to me, so I will commit to you.”

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