Be The Media

David Mathison's new book "Be The Media" the ulimate do-it-yourself

David Mathison's new book "Be The Media" the ultimate do-it-yourself media guide

Former Reuter’s VIP and new Wasabi client, David Mathison has written a book, “Be The Media” the ultimate book on how to create and accelerate your message … your way. From self-published authors, bloggers to community owned TV, film producers and musicians, there has never been such a comprehensive guide. Phil Donahue said this book, “Takes publishing and broadcasting power away from industrial titans and hands it to you.” Mathison sold 5000 books in one pop using Twitter and yesterday I interviewed him on the Wasabi Club and you can access the recording by signing in as a VIP at my PR firm’s free recources section.

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