K.I.S.S. Keep It Short Silly

Soundbite Your PR Just Like a Tiny Egg from Peru

Soundbite Your PR Just Like a Tiny Egg from Peru

Think of the eggs above when you go to write your next press release or segment idea for TV. Are you hatching a big egg, like those hormone-induced eggs we have in the states? Or, are you short, succinct and to the point so busy media pros and the public can ‘get’ what you’re saying in an instant? Everyone’s inundated with so much information on a daily basis. You will stand out from the rest if you apply the age old rule, K.I.S.S. (Keep it Short Silly) or (Keep It Simple Silly). Don’t bore your peeps. Break it up, whip it, and keep it simple. The Soundbite Siren I know is Susan Harrow. Get her help if you can’t figure out how to break up your Golden Eggs yourself. Speaking of breaking it up, I have some eggs to break and go eat. Mmmm. Mmmm. (By the way the little Peruvian eggs above taste the same as the bigger eggs, they’re just so cute!)

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